Contribution
My Lords, I first thank all noble Lords from across the House for their many eloquent and well-made speeches. The Government share the passion displayed today. We all care about the creative sector and want to see it flourish. We all want to find ways to make that a reality. We are talking here about the practicalities of how we can do that in a proper way; that is what we are addressing today. Nobody doubts the fantastic contribution that the creative sector makes to the UK. I thought I had set out some of that in my opening speech, but I am very happy to confirm it again.
On the practicalities, the amendment tabled by the noble Baroness, Lady Kidron, sets out wide-ranging obligations on businesses that make AI models available in the UK and would require the Secretary of State to nominate a body to enforce them. I agree with the noble Baroness that the creative sector has always been an early adopter of technology, and that the creative and AI sectors go hand in hand. A number of noble Lords made that point, and made it well.
I also completely recognise the value generated by the creators—again a point well made by a number of noble Lords—and their great cultural and economic contributions to society. The noble Lords, Lord Black and Lord Berkeley, my noble friend Lord Brennan and many other speakers spoke about that.
It is the Government’s view—and, moreover, morally right—that creators should license and be paid for the use of their content. The Government have always been clear that we want to see more licensing by the AI sector. The obligations in the amendment of the noble Baroness, Lady Kidron, however, would affect a wide range of businesses and require detailed disclosure of information. This would include a mechanism to identify individual works, but it is very uncertain whether it would be possible to meet that requirement when a significant proportion of material on the internet does not have clear metadata to facilitate this. The scale of the impact on those businesses is unknown but, without a proper impact assessment, there is a real risk that the obligations could lead to AI innovators, including many home-grown British companies, thinking twice about whether they wish to develop and provide their services in the UK.
We agree that, if transparency obligations are to be created in this way, there will need to be provision for their oversight and enforcement, but that is not something that can be dropped on the first regulator that comes to mind. There is currently no body with the skills and resources to perform this function. We need a proper discussion about funding, clarity over what enforcement powers are required, and answers to a whole range of other questions.
It should also be noted that one of the main issues that creative industries are struggling with is enforcement of their rights under the current rules. As was said earlier—and I am happy to reiterate—we are not saying that the copyright laws are broken; at the heart of this is the question of enforcement.
Transparency would help with knowing what is being used, but that alone will not be a silver bullet for small creators and businesses seeking redress through our legal system. As many noble Lords will know, there are live court cases in train in the UK and other key jurisdictions. The Government, and I, recognise the urgency of the problem, as so fantastically put by the noble Baroness, Lady Benjamin.
This is why DCMS and DSIT Ministers are prioritising meetings with creative and AI stakeholders to discuss potential solutions as a top priority. Indeed, they held meetings and discussions with both sectors last September. We have moved quickly to consult, having hosted round tables and bilateral meetings with creatives and their representatives. These have been of great value and we will continue to hold those meetings.
However, all these moving parts mean that something needs to be developed as a full working approach. The amendment from the noble Baroness, Lady Kidron, does not offer an instant solution, instead asking the Government to come up with regulations in 12 months. We cannot make such significant interventions without properly understanding the impact. This is why our position is to report on four substantive issues within 12 months and set out our proposals in that time. As I said in my opening speech, our proposals will be based on the evidence from the 11,500 responses and, indeed, will concentrate on what works rather than any preferred option. As the noble Lord, Lord Tarassenko, said, the solution must indeed involve creators and AI developers being in the same room, and this is what we will endeavour to do.
I further agree with the noble Lord that AI should not become a way to whitewash copyright piracy. The Government support strong action against copyright piracy and we will continue to do so. I also agree that it is important to support transparency. I cannot say this strongly enough. Noble Lords have seemed to suggest that we are not taking that issue seriously. Of course we are. The Government fully support and are encouraged by the work of the IETF and other fora developing new standards to help identify metadata, which will make this easier.