Steff Aquarone

I am enjoying the debate and feel regretful that I no longer have any disclosable interests in the creative industries. I am grateful to Members for sharing their powerful testimonies. I do have a couple of disclosable interests in relation to tech, and I want to address my comments to some of aspects of that. Over the course of human history, we have found ourselves in possession of resources that can radically change how our society operates and the quality of life that we lead. Over thousands of years, we have revolutionised society by harnessing fire, oil, electricity and even cassette tapes. I truly believe that the great opportunity for our generation is to harness the power of data for the public good. Before I came to this place, I worked with large companies across the world, talking to them about how they should restructure and reform their organisations to make the best use of the power of data, not only to improve their businesses but to improve the experience of their users and customers. When they used data best, they brought prosperity to their organisations and made people want to come back to them time and again. How many of our constituents could honestly say that they want to engage with Departments and public services time and again? We have to face a hard truth: when citizens engage with Government, they are far from impressed. In so many cases, they feel that they are battling with sclerotic bureaucracy and a system built of silos, which feels designed for the convenience of the administration and not the user.