Member

This principle of prioritising the best interests of the child is enshrined in the UN Convention on the Rights of the Child, a treaty that I believe has been ratified by every nation apart from the United States and which underscores the importance of protecting children’s rights in all areas, including their privacy and personal data. The UNCRC emphasises that, in all matters affecting children, their best interests must be a primary consideration. This principle is essential in the digital environment, where children may be exposed to risks such as data exploitation, manipulation or even harm through targeted marketing.