L

Lord Markham (Con)

Speaking in the House of Lords on 27 November 2024

Debate

Football Governance Bill [HL]

Contribution

I think the noble Lord misunderstands what I meant by competitive. It is not just which teams can win the Premier League overall and, as the noble Baroness showed, more teams can win here than anywhere else. It is the competitiveness of every single game, because the value is that you have so many games that people all around the world want to pay to watch, so they are interested in watching all the games. Brentford might not win the league, but they know they are going to be competitive against Man City and Liverpool and Arsenal, and they are the games that people want to watch. When we talk about competitiveness, it means that every single game is competitive and that is what the viewership wants to see, and drives the value up of the rights.

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