Ben Coleman

Just yesterday, the Government came out with new figures showing that the prevalence of childhood obesity in the most deprived areas is more than double the prevalence in the least deprived. It may surprise many hon. Members to hear that it is a significant problem in my constituency. Although Chelsea and Fulham is among the most affluent constituencies in the country, it has huge pockets of deprivation and poverty, as do many parts of London. Just last week, the English indices of deprivation ranked the World’s End estate in Chelsea in the bottom decile for deprivation and in the second lowest decile for health outcomes. The fabulous residents of the World’s End estate live on one side of King’s Road, and literally just across the road, the equally fabulous residents of some wonderful, beautiful houses are in the top decile for income and health. I find it hard to understand, as I am sure everyone here does, why the children on the World’s End estate should be condemned to worse health outcomes than those living just across the road. Sadly, the reason, simply put—as my hon. Friend the Member for Glasgow South (Gordon McKee) said—is access. He talked about transport access, but there is simply too little access to affordable healthy food. Healthy diets are simply out of reach for too many. Healthy foods are often twice as expensive per calorie as unhealthy foods, which manufacturers shove full of fat, sugar and salt. It is cheap, and it is poisoning people, leading to the obesity epidemic. Of course, people do not make decisions in a void. It is not just about money; they are under huge marketing pressure to buy unhealthy food. The Health and Social Care Committee, of which I am a member, is conducting an inquiry into food and obesity, and I was told just this morning that the advertising budget of KitKat alone exceeds the entire UK Government budget for promoting healthy eating. Witnesses told the Committee that food manufacturers and supermarkets must do much more to be part of the solution, not just the problem. To do that, we need mandatory Government action. That would mean strengthening the Healthy Start scheme, supporting charities such as Alexandra Rose, which does wonderful work in my constituency, enforcing ambitious school food standards and building on the soft drinks levy.