Written Question·Ministry of Defence·UIN 46141

Army: Recruitment

Tabled: 17 April 2025
Answered: 14 May 2025

Question

Ben Obese-Jecty

Conservative — Huntingdon

To ask the Secretary of State for Defence, which company is contracted to deliver recruitment advertising for the Army.

Answer

Luke Pollard
Capita is currently contracted to deliver recruitment advertising on behalf of the British Army, until the new tri-service Armed Forces Recruiting Service (AFRS) launches in 2027. The approved budget for the Army’s recruitment advertising in 2025-26 is c....
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