Written Question·Department for Business and Trade·UIN 86455

Department for Business and Trade: Social Media

Tabled: 29 October 2025
Answered: 7 November 2025

Question

Rupert Lowe

Restore Britain — Great Yarmouth

To ask the Secretary of State for Business and Trade, how much his Department has spent on social media advertising by (a) influencer and (b) organisation in each of the last five financial years.

Answer

Kate Dearden
The Department for Business and Trade used influencers as part of the National Minimum and National Living Wage campaign in 2025 and 2026. We are unable to provide details of how much was paid to each influencer due to confidentiality provisions in the in...
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