Written Question·Department for Culture, Media and Sport·UIN 73844
Department for Culture, Media and Sport: Social Media
Tabled: 1 September 2025
Answered: 17 September 2025
Question
Sir John Hayes
Conservative — South Holland and The Deepings
To ask the Secretary of State for Culture, Media and Sport, whether her Department has spent money on social media influencers since July 2024.
Answer
Stephanie PeacockThe Department for Culture, Media and Sport has spent money on social media influencers since July 2024. Influencers can be effective in reaching audiences that the Government and traditional marketing channels find hard to reach.