Written Question·Department for Education·UIN 73942

Department for Education: Social Media

Tabled: 1 September 2025
Answered: 16 September 2025

Question

Sir John Hayes

Conservative — South Holland and The Deepings

To ask the Secretary of State for Education, whether her Department has spent money on social media influencers since July 2024.

Answer

Josh MacAlister
The department has spent money on social media influencers since July 2024. Influencers can be effective in reaching audiences that the government and traditional marketing channels find hard to reach.