Written Question·Department for Transport·UIN 62393

Department for Transport: Marketing

Tabled: 24 June 2025

Answered: 2 July 2025

Question

Rupert Lowe

To ask the Secretary of State for Transport, how much her Department has spent on (a) social media promotions, (b) influencer marketing and (c) online advertising in the last 12 months.

Answer

Mike Kane

Over the last 12 months, the Department for Transport has spent £830,731.27 on social media advertising and £1,488,420.01 on online advertising through the THINK! Road safety campaign. This has been done to reach and influence the behaviours of our target...

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