Written Question·Cabinet Office·UIN 82673

Government Departments: Social Media

Tabled: 16 October 2025
Answered: 21 October 2025

Question

Mike Wood

Conservative — Kingswinford and South Staffordshire

To ask the Minister for the Cabinet Office, with reference to his Department's guidance entitled Influencer Marketing Privacy Notice, updated on 10 September 2025, which agencies have been used by (a) his Department and (b) the Government Communications S

Answer

Nick Thomas-Symonds
Influencers have proven to be effective in reaching audiences that traditional marketing channels find hard to reach. Influencers work is supported primarily via the agencies OmniGov and Pablo Unlimited via the Campaign Solutions 2 framework, detailed at ...
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