Written Question·Department for Business and Trade·UIN 52687
Living Wage and Minimum Wage: Publicity
Tabled: 15 May 2025
Answered: 28 May 2025
Named DayQuestion
Mr Richard Holden
Conservative — Basildon and Billericay
To ask the Secretary of State for Business and Trade, pursuant to the Answer of 14 May 2025 to Question 50224 on Pay: Publicity, which advertising channels were used to promote the Millions got a pay rise campaign.
Answer
Justin MaddersThe advertising channels used for the National Minimum Wage and National Living Wage campaign include radio, community radio, paid search, online video, paid social, programmatic digital display, digital influencer activity, and out-of-home advertising su...
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