Written Question·Department for Business and Trade·UIN 62768

Living Wage and Minimum Wage: Publicity

Tabled: 25 June 2025
Answered: 2 July 2025
Named Day

Question

Mr Richard Holden

Conservative — Basildon and Billericay

To ask the Secretary of State for Business and Trade, pursuant to the Answer of 28 May 2025 to Question 52687 on Pay: Publicity, which digital influencers were commissioned for the campaign; and how much was paid to each.

Answer

Justin Madders
As part of the National Minimum and Living Wage Campaign, the Department for Business and Trade (DBT) selected six digital influencers who could reach the campaign’s target audiences through their social media channels.We are unable to provide details of ...
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