Written Question·Department for Science, Innovation and Technology·UIN 118220

Weather: Tourism

Tabled: 5 March 2026
Answered: 13 March 2026

Question

Kevin Hollinrake

ConservativeThirsk and Malton

To ask the Secretary of State for Science, Innovation and Technology, what discussions she has had with the Met Office on the campaign, led by Chester Zoo on behalf of outdoor attractions, to encourage clearer presentation of weather forecasts to support

Answer

Kanishka Narayan
The Met Office has recently received an enquiry from the campaign and are considering an engagement plan to integrate this with their existing plans to develop the 'Thrive' theme of the Public Weather Service including tourism facing services.