B

Baroness Boycott (CB)

Speaking in the House of Lords on 4 June 2025

Debate

Young Children: Convenience Foods

Contribution

My Lords, one area that goes under the radar is sponsorship of big sports events. The Olympics has Coca Cola and McDonald’s; many other Olympic sports have things such as Monster. In particular, rugby has Red Bull. The recommended daily allowance of sugar for a child is a maximum of 24 grams. A single can of Red Bull contains not only coffee but 27 grams of sugar. It is completely anti-health, yet we allow these adverts to be all over our televisions. Some 25 years ago, the noble Baroness’s Government took the brave decision to take all cigarettes off any sporting activity. Will this Government think about doing the same for soft drinks that actually make children ill, not healthy?

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